Snapchat is a popular social media platform that allows users to share photos and videos that disappear after a short period of time.
As a business owner, you can use Snapchat Ads Manager to create and run targeted advertising campaigns on the platform.
In this blog post, we’ll go over the steps to getting started with Snapchat Ads Manager, including setting up a business account, creating an ad campaign, choosing an ad format, designing your ad, setting up targeting and budgeting, and launching your campaign.
By following these steps, you can effectively reach and engage with your target audience on Snapchat.
Steps to Getting Started with Snapchat Ads Manager with screenshots
Set up a Snapchat business account
To create a Snapchat business account, visit the Snapchat for business website and click on the “Create an ad” tab. Follow the prompts to set up your account and provide your business information.
Complete the Business Account on Snap
Create your first ad campaign
Once your business account is set up, click on the “Create an Ad” button in the Ads Manager dashboard. You’ll be prompted to select your campaign objectives, target audience, and budget.
Choose your ad format
Snapchat offers several different ad formats, including Snap Ads, Collection Ads, and Story Ads. Choose the format that best meets your campaign goals and target audience.
Design your ad
Use the Snapchat Ads Manager to design and customize your ad. You can upload photos, videos, and other media, and add text and logos to your ad.
Set up targeting and budgeting
Use the targeting and budgeting tools in the Ads Manager to ensure that your ad is seen by the right people at the right time. Set up targeting based on demographics, interests, and behaviors, and choose a budget that works for your business.
Launch your ad campaign
Once your ad is designed and your targeting and budget are set up, you’re ready to launch your campaign. Click the “Submit” button to start running your ad on Snapchat.
In conclusion, Snapchat Ads Manager is a powerful tool for businesses looking to reach and engage with their target audience on popular social media platforms.
By following the steps outlined in this blog post, you can set up a business account, create an ad campaign, choose an ad format, design your ad, set up targeting and budgeting, and launch your campaign on Snapchat.
By staying up to date with the latest trends and technologies, you can effectively use Snapchat Ads Manager to drive results for your business.